KOL (Key Opinion Leader) Specialist - Brand & Influencer Marketing
Join a dynamic team as a KOL (Key Opinion Leader) Specialist and take the lead in shaping influencer strategies to elevate brand positioning. In this role, you’ll collaborate with top-tier influencers, craft compelling campaigns, and drive innovative partnerships to amplify brand visibility and engagement. Based in Pasuruan, Jawa Timur, this is your chance to work with a growing brand and make a significant impact on their marketing efforts.
As a KOL Specialist, you’ll be at the forefront of influencer marketing, using tools like Hootsuite, Later, and Canva to manage and optimize influencer campaigns. You’ll work closely with the marketing team to develop and execute strategies that resonate with target audiences and drive measurable results.
📋 Tanggung Jawab Pekerjaan
- Develop and implement influencer marketing strategies to enhance brand visibility and engagement.
- Identify, recruit, and manage key opinion leaders (KOLs) and influencers to align with brand objectives.
- Create and execute compelling influencer campaigns using tools like Hootsuite, Later, and Canva.
- Monitor and analyze campaign performance to optimize results and drive measurable outcomes.
- Collaborate with the marketing team to ensure cohesive and effective influencer marketing efforts.
- Stay updated with industry trends and best practices in influencer marketing.
- Build and maintain strong relationships with influencers and KOLs to foster long-term partnerships.
- Report on campaign performance and provide insights to support decision-making.
🎓 Kualifikasi & Syarat
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum 3 years of experience in influencer marketing or a similar role.
- Proven track record of successfully managing influencer campaigns.
- Strong understanding of digital marketing tools and platforms like Hootsuite, Later, and Canva.
- Excellent communication and interpersonal skills to build and maintain relationships with influencers.
- Analytical mindset with the ability to monitor and optimize campaign performance.
- Creative and strategic thinker with a passion for innovative marketing solutions.
- Fluent in both English and Indonesian.
🛠️ Keahlian
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